How To Start A Profitable eCommerce Brand & Scale To 6-Figures A Month Within 12 Months

Embark on your eCommerce journey with a solid foundation. This week is designed to introduce you to the essentials of online business, from understanding the industry to preparing for personal transformation.

Introduction to eCommerce:

Explore the exciting world of online business and what it entails.

Misconceptions and Evolution:

Address common eCommerce myths and the mindset shift required for success.

Niche Mastery:

Identify and target a profitable niche for your business.

Branding and Product Selection:

Begin crafting your unique brand identity and choosing your product line.

Long-Term Vision:

Develop a long-term strategic approach to ensure your store's longevity.

Personal Growth:

Embrace the personal transformation needed to align with your business goals.

Dive into the creative process of product creation. This week focuses on the strategies and methodologies for finding and developing products that will set you apart in the marketplace.

Single Product Focus:

Understand the benefits of focusing on one key product.

Innovative Product Research:

Master a step-by-step methodology for discovering groundbreaking products.

Product Logistics Models:

Compare different logistics models and choose the best fit for your product.

MVP and Sampling:

Learn how to create a Minimum Viable Product and get your first sample.

Manufacturing Insights:

Gain knowledge about manufacturing, from local to global sourcing.

Cost, Margins, and Profits:

Dive into the financials: managing costs, margins, and ensuring profitability.

Get ready to launch your eCommerce store with a bang. This week is all about the strategies and preparations needed to not just launch, but to thrive from the outset.

Launch Strategy Development:

Craft a robust four-step launch strategy for your eCommerce store.

Pre-Launch Tactics:

Discover the art of building hype before your store goes live.

Launch Execution:

Execute your launch with strategies designed for immediate impact.

Post-Launch Activities:

Identify key post-launch activities to maintain momentum.

Scaling Strategy:

Plan your 90-day and 365-day strategies for post-launch scaling and growth.

Attracting customers is an art and a science. This week, you'll learn the ins and outs of digital marketing, with a focus on mastering Facebook ads to create a customer acquisition machine.

Facebook Ads Foundation:

Set the stage for effective Facebook ads and understand the algorithm.

KPIs and Acquisition Machine:

Learn to set key performance indicators and build a semi-automated acquisition system.

Algorithm Mastery:

Decode the Facebook algorithm for optimal ad performance.

Copywriting for Ads:

Acquire secrets to writing compelling ad copy that actually makes money.

Audience Targeting:

Master the art of finding and targeting the right audience for your Facebook advertising.

Ad Tracking:

Implement tracking to make informed decisions and avoid losing money.

Daily Ad Management:

Understand the daily activities to keep the advertising machine well-oiled and functioning.

Retargeting Strategies:

Learn how to retarget prospects who fall out of the "funnel" and track them around the internet.

Ad Scaling Techniques:

Discover how to scale your ads past significant daily marketing expenditures while keeping within key metrics.

Operations are the backbone of any successful eCommerce business. This week, you'll learn how to streamline your operations, manage finances, and build a team to elevate your brand.

The eCommerce CEO:

Embrace the role of CEO and oversee the daily workflow of your eCommerce business.

Financial Management:

Master the financial aspects of running and growing your business, focusing on the importance of not just making money, but keeping it.

Team Expansion:

Learn when and how to hire additional highly specialized contractors to help you grow your eCommerce brand.

Customer Support Excellence:

Set up and manage your support inbox to handle customer inquiries efficiently as you scale.

Scaling to 7 figures is no small feat. This final week is packed with advanced strategies to help you optimize, market, and scale your business to reach and exceed your revenue goals.

Scaling Fundamentals:

Understand the essentials of scaling your business to 7 figures per year in gross sales revenue.

Affiliate Army Development:

Learn how to find, train, and manage an affiliate army to sell your products on your behalf.

Customer Purchase Optimization:

Optimize your store to have customers purchasing and spending as much as possible with you.

Loyalty Program Creation:

Create ultimate bundles, cross-sells, upsells, and loyalty programs to entice customers back to your store.

Email Marketing Power:

Learn the power of email marketing to move customers from social platforms to your own.

Multi-Platform Scaling:

Scale with all platforms, not just Facebook and Google, and develop further content to promote your brand.

Content Development:

Develop high performing video ads to scale your brand to the moon.

Video Ad Production:

Learn about the development of further content to promote your brand effectively.

Overcoming Growth Pitfalls:

Identify and navigate potential pitfalls in the scaling process to maintain a healthy growth trajectory.