
If you are looking for the best Shopify apps to grow your store in 2025, you are not alone. With more than eight thousand apps available in the Shopify App Store, the real challenge is not finding options — it is knowing which ones actually drive growth.
We have tested dozens of apps across hundreds of stores, from beginner brands to seven-figure businesses. This guide gives you a curated list of the highest-performing apps across key categories like conversions, retention, marketing, and operations.
If you want a faster store, higher conversions, better email flows, and smoother backend systems — this is your 2025 tech stack.
Email Marketing and Retention Apps
Klaviyo (Retention and Revenue)
Used by many top-performing Shopify stores. You can build automated flows for cart recovery, welcome sequences, and post-purchase follow-ups. It has deep integration with Shopify and is ideal for any store serious about customer lifetime value. There is a free plan for up to 250 contacts, and paid plans begin at around 30 dollars per month.
Postscript (SMS Marketing)
High return on investment for SMS flows, product launches, and abandoned cart reminders. You can segment by product views, past orders, or customer tags. It is best suited for stores doing over ten thousand dollars per month.
Conversion Optimisation Apps
ReConvert Upsell and Cross Sell
This app enables one-click upsells immediately after checkout, adding extra revenue without raising ad spend. It is free for up to 50 orders per month. Paid plans start at about eight dollars monthly.
One Click Upsell by Zipify
An advanced post-purchase upsell tool that integrates directly into your Shopify checkout. It allows for high-converting upsell funnels with native-looking designs and A/B testing. Best for scaling brands looking to boost average order value. Pricing starts from around thirty-five dollars per month.
Vitals (All-in-One Conversion Toolkit)
Vitals combines more than 40 features in one app, including product reviews, urgency timers, sticky add-to-cart buttons, and more. This reduces page load issues caused by too many single-use apps. It has a flat fee of just under thirty dollars per month.
Fera Product Reviews
Provides clean, customisable social proof features. You can collect and display reviews with photos and videos. There is a free plan and paid options starting at around nine dollars per month.
Checkout and Payment Apps
Shopify Inbox
This is Shopify's native live chat tool, integrated directly into your Shopify admin. It helps you convert hesitant shoppers in real time. It is completely free to use.
Afterpay (Australia and New Zealand)
This is essential for stores with an average order value between seventy-five and three hundred dollars. It displays buy now, pay later options at checkout, boosting conversions. The app is free to install, with fees deducted per transaction.
Personalisation and Product Discovery
Quiz Kit
This app helps customers find the right product by guiding them through a quiz. It captures valuable first-party data you can use for email segmentation. There is a free plan, with paid tiers starting at around thirty-nine dollars per month.
LimeSpot Personalizer
An artificial intelligence-powered app that recommends products on the home page, product pages, and cart. It increases average order value and session time. Paid plans start from eighteen dollars per month.
Fulfilment and Post-Purchase Apps
Rush (Order Tracking)
Builds branded order tracking pages and sends shipment updates to customers. It also displays upsells while they wait for delivery. Free for up to 50 orders, with paid plans starting from nine dollars monthly.
Route (Package Protection and Tracking)
This app adds optional shipping protection for customers and helps reduce chargebacks and delivery complaints. It is free for merchants, and the cost is covered by the customer at checkout.
Analytics and Growth Insights
Lifetimely
Tracks key business metrics like customer acquisition cost, lifetime value, and customer cohorts. This is critical for brands running paid ads or focusing on long-term retention. There is a free tier, with paid plans beginning at nineteen dollars monthly.
Triple Whale
An advanced analytics dashboard that connects to Meta, Google, Klaviyo, and other platforms to show true revenue attribution. It starts at around one hundred dollars per month and is ideal for brands doing over fifty thousand dollars in monthly revenue.
Recommended App Stack: Starter Versus Scaling

Frequently Asked Questions
Which Shopify apps are essential for beginners?
Start with Klaviyo, Fera, Shopify Inbox, and Vitals. These cover core areas like email, reviews, live chat, and conversion tools.
What apps actually increase sales?
ReConvert, Klaviyo, One Click Upsell by Zipify, and LimeSpot are strong performers for boosting average order value and repeat purchases.
Do apps slow down my Shopify store?
Yes, especially if you add too many or use apps with overlapping features. Focus on lightweight apps that cover multiple functions.
Can I uninstall apps without issues?
Most apps can be removed safely, but some leave behind bits of code. Always check and clean up any leftover scripts.
Should I use free or paid apps?
Start with free apps if you are just launching. Paid apps are worth the investment once you have consistent traffic and sales.
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